Whether you have a personal, corporate, or startup blog, you can passively earn income in a variety of ways. However, not all ways of doing it are just as profitable. Today we will talk about MediaFem, a native advertising platform that will help you earn money easily and safely.

Advertising has been around forever. Some say that it is a type of communication that is born parallel to commercial activity; others affirm that it is as old as the human being itself. What is certain is that already in the oldest civilizations (Egypt, Greece, or Rome), various pieces appear whose objective is to make a product known and motivate others to own it.

Over the years, advertising becomes a mass phenomenon, which becomes part of people’s daily lives. The appearance of the big advertising agencies, in the middle of the 20th century, and the emergence of the mass media suppose the definitive impulse to this form of communication. Advertising spots, radio spots, posters… become essential communication formats for any self-respecting company.

In the midst of the digital age, the media that a few years ago were conceived as essential in advertising terms, have come to occupy a secondary role and the digital medium has become the target of all eyes, especially for those companies with a target audience of young men.

So… What Are Native Ads?

When we talk about advertising, we automatically think of intrusive messages that appear on our screen and hinder the correct navigation of the site. This is the case, for example, of pop-ups or interstitials, advertising formats that often appear on the pages we browse.

In this context, native advertising is born, a new model that seeks to convert advertising messages into valuable content with which users can interact. Let’s see what its characteristics are and how we can create advertising messages of this type.

Advantages of native advertising for publicists

We will immediately reach a much broader audience by using native advertising. Additionally, it offers a fantastic platform for exchanging insights and enhancing company’s reputation.

Advantages of native advertising for consumers

Compared to other online advertising forms, native advertising offers readers more informative value. In addition, it is considered less intrusive advertising than the use of banners or ads in video format that many companies use.

 

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Also published on Medium.

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